Marketing Specialist - Leaseback BPKB Mobil (Madiun Branch)

Join BFI Finance Indonesia, a leading financial services company in Indonesia, as a Marketing Specialist - Leaseback BPKB Mobil in our Madiun branch. In this dynamic role, you will drive business growth by promoting our leaseback BPKB mobil (vehicle registration leaseback) services, which allow customers to lease their vehicle registrations while keeping the ownership. As part of our marketing team, you will develop and implement marketing strategies to attract and retain customers, leveraging tools like Google Ads, Facebook Ads, and Instagram Ads. With a target of achieving a 20% increase in customer acquisition within the first year, this is an exciting opportunity to make a significant impact on our business.

BFI Finance Indonesia has been a trusted name in the financial services industry for over a decade, serving thousands of customers across Indonesia. Our Madiun branch is no exception, with a strong presence in the local market. As a Marketing Specialist, you will work closely with our sales team, branch manager, and other stakeholders to ensure that our marketing efforts align with our overall business goals. You will have the opportunity to work in a fast-paced environment, where your creativity and strategic thinking will be put to the test.

In this role, you will be responsible for creating and managing marketing campaigns, analyzing campaign performance, and providing regular reports to the management. You will also be expected to attend industry events and conferences to stay up-to-date with the latest trends and best practices in the marketing field. With your strong communication skills and passion for marketing, you will play a crucial role in helping us achieve our business objectives.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to promote leaseback BPKB mobil services.
• Create and manage marketing campaigns using tools like Google Ads, Facebook Ads, and Instagram Ads.
• Analyze campaign performance and provide regular reports to the management.
• Conduct market research to identify new opportunities and trends.
• Collaborate with the sales team to ensure that marketing efforts align with sales targets.
• Attend industry events and conferences to stay up-to-date with the latest trends and best practices.
• Provide regular feedback and suggestions to improve marketing efforts.
• Ensure that all marketing materials are compliant with company policies and regulations.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the financial services industry.
• Proven track record of successfully managing marketing campaigns and achieving sales targets.
• Strong understanding of digital marketing tools and platforms like Google Ads, Facebook Ads, and Instagram Ads.
• Excellent communication and interpersonal skills.
• Ability to work well under pressure and meet tight deadlines.
• Familiarity with CRM systems like Salesforce or HubSpot is a plus.
• Fluency in both written and spoken Indonesian and English is required.

🛠️ Keahlian

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